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Privacy Policy

Effective date: 11 June 2026

Last updated: 9 June 2026

Trading name: AI Live Learning Lab

Legal entity: Maximilia Limited (a New Zealand registered company)

Registered office: 5 Penhelig Place, Burnside, Christchurch, 8053, New Zealand

How we handle your information

This policy explains what personal information we collect, why we collect it, how we use it, and how we keep it safe.

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It follows the New Zealand Privacy Act 2020 and the 13 Information Privacy Principles (IPPs). For users based in Australia, we also handle personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs) where they apply.

1. What we collect
 

1.1 Information you give us

 

We may collect the following personal information when you visit our website, contact us, register for an event, purchase a place on a programme, or purchase a ticket or workshop from us:

  • Name

  • Email address

  • Contact information (phone, postal address where provided)

  • Company name and your role

  • Location (country and city for service delivery)

  • Payment details, including billing address — processed securely via third-party payment providers (we do not store full card details on our servers)

  • Account login details

  • Information about your AI usage, AI experience and AI challenges

  • Any correspondence or enquiries you send us

You choose what to share. If you do not provide certain details, we may not be able to help with your request or deliver the Service you have purchased.

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1.2 Information collected automatically

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When you visit our website, some data is collected automatically:

  • Your IP address

  • Pages you view and how you navigate the site

  • How you found us (including referral from an AI platform such as ChatGPT, Claude or Perplexity, identified via UTM parameters where present)

  • Device, browser and operating system data

  • Interactions with newsletter sign-up forms and contact forms

We collect this through Google Analytics 4 and Google Tag Manager. This helps us understand how people use our site so we can improve it.

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1.3 Information from third-party platforms

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We may also receive information about you from third-party platforms where we interact with users:

  • Social media platforms (LinkedIn, Meta) when you engage with our content or ads

  • Event ticketing platforms (Humanitix) when you register for a Lab meet-up or workshop

  • Calendar booking platforms (Calendly) when you book a discovery call

  • CRM and email marketing tools (Wix, MailerLite) when you subscribe or are added to a list

2. Why we collect your information

We use your personal information to:

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  • Respond to your questions and requests

  • Schedule and manage Lab discovery calls, cohorts and events

  • Deliver the Services you have purchased (programmes, workshops, meet-ups, consulting)

  • Tailor your AI Live Learning Lab experience

  • Communicate with you about programmes, events and Lab updates you have opted in to

  • Share data in aggregate to reveal Lab impact, outcomes and progress (anonymised, never identifying individuals)

  • Improve our website, content, products and user experience

  • Analyse website usage and the effectiveness of our marketing activity

  • Support the delivery and performance of our Services

  • Meet our legal and compliance obligations, including identity verification, fraud prevention and accounting

3. Who we share your information with

We work with trusted third-party services that help us run the Lab. These services may process your personal information as data processors on our behalf.

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ServicePurpose

WixWebsite hosting, contact forms, CMS

Wix Payments / StripePayment processing

MailerLiteEmail marketing, newsletter, programme communications

AirtableCRM (contact, enrolment and engagement records)

HumanitixFree and ticketed event registration

CalendlyDiscovery call bookings

ZoomLive cohort sessions, meet-ups and workshops

WhatsAppCohort community messaging

Google Analytics 4 + Google Tag ManagerWebsite analytics

LinkedInOrganic posting and (where used) paid advertising

Meta (Facebook / Instagram)Where used, paid advertising audience measurement via Meta Pixel

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We may also share your information with:

  • Any parties necessary to provide the services you purchase from us, including guest experts and presenters delivering parts of our cohort programmes (Gau Kurman, Hanna Siebdrat, Zheng Li, Parisa Shademan, and others as engaged from time to time)

  • Our professional advisers, including accountants, auditors and lawyers, where required for business, financial or legal advice

  • Government and regulatory authorities and other organisations, where required or authorised by law, including compliance, legal proceedings or law enforcement matters

  • Successor entities, in the event of a corporate restructure, acquisition or sale of business

 

We do not sell or rent your personal information to third parties.

4. International transfer of your data

Some of the third-party services listed above are based in the United States, Australia, or other countries. By using our Services, you acknowledge that your information may be transferred to and processed in these locations.

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Where personal information is stored or processed outside New Zealand, we take reasonable steps to ensure it is protected in accordance with the Privacy Act 2020 and (where applicable to Australian users) the Australian Privacy Principles, including by working only with providers whose privacy practices meet our standards.

5. Indirect collection (IPP 3A)

From 1 May 2026, New Zealand privacy law requires us to tell you when we receive your personal information indirectly. "Indirectly" means data that comes from sources other than you directly providing it to us.

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We may receive your information indirectly through:

  • Analytics tools (Google Analytics 4) that track your visit

  • UTM parameters that tell us which AI platform, social platform or campaign referred you

  • Google Calendar / Calendly when you book a meeting

  • Meta Pixel that tracks browsing behaviour for ad measurement and audience building (where Meta advertising is active)

  • Event ticketing platforms (Humanitix) when you register for an event we host

  • Third parties who refer you to us (e.g. Hunter Campbell partnership referrals) — where they share your contact details with your consent

 

When we receive your information this way, we will notify you as required by law and explain what we have collected and why.

6. Cookies and tracking technologies

Our website uses cookies and similar technologies to:

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  • Remember your preferences

  • Understand how you use our site

  • Measure the performance of our pages

  • Track which AI platforms, social platforms or campaigns send visitors to us

  • Measure the effectiveness of advertising campaigns and build audiences for ad targeting

 

Third-party services (such as Google Analytics 4, Google Tag Manager, Meta Pixel and LinkedIn Insight Tag, where used) may set their own cookies when you visit our site. These cookies help measure conversions and build audiences for retargeting. Meta and LinkedIn may use this data to show you relevant ads on their platforms.

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You can control cookies through your browser settings. Blocking cookies may affect how some features of our website work.

7. How we protect your information

We take reasonable steps to protect your personal information from loss, unauthorised access, use, modification or disclosure. This includes:

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  • SSL encryption (HTTPS) on our website

  • Hosting on Wix, a secure cloud platform

  • Payment information processed by PCI-compliant payment providers (Stripe / Wix Payments), with no full card details stored on our servers

  • Two-factor authentication on our team accounts where available

  • Access controls limiting personal information to team members and contractors who need it to perform their role

  • Confidentiality and non-disclosure agreements with guest experts, presenters and contractors who handle participant data

 

We do not sell your personal information to anyone.

8. How long we keep your information

We keep your personal information only as long as necessary for the purposes it was collected for, or as required by law. This typically means:

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  • Contact form submissions and enquiries: kept while we are working with you, then archived

  • Cohort enrolment records: kept for the duration of the cohort and a reasonable post-cohort period for alumni communications (typically 3 years)

  • Newsletter subscriber records: kept until you unsubscribe

  • Payment records: kept for 7 years per New Zealand Inland Revenue record-keeping requirements

  • Analytics data: retained according to Google's policies (currently set to 14 months in our GA4 configuration)

  • Calendar bookings: kept for business records

 

When we no longer need your information, we delete it or anonymise it.

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9. Your rights

Under the Privacy Act 2020, you have the right to:

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  • Ask for a copy of the personal information we hold about you

  • Request corrections if your information is wrong or outdated

  • Ask us to delete your personal information in certain circumstances

  • Withdraw consent for marketing communications at any time (unsubscribe in any email, or email our Privacy Officer)

  • Complain to the Privacy Commissioner if you believe we have breached your privacy (Office of the Privacy Commissioner, privacy.org.nz)

 

For Australian users, similar rights apply under the Privacy Act 1988 (Cth) and the Australian Privacy Principles. You may also complain to the Office of the Australian Information Commissioner (oaic.gov.au).

10. Privacy Officer and contact

AI Live Learning Lab is required by law to have a Privacy Officer. Our Privacy Officer is:

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Philippa Sutherland
Email: hello@ailivelearninglab.com

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Contact our Privacy Officer to:

  • Request access to your personal information

  • Ask for corrections to your data

  • Raise a privacy concern or complaint

  • Ask questions about this Privacy Policy

 

General contact

AI Live Learning Lab (a trading name of Maximilia Limited)
Registered office: 5 Penhelig Place, Burnside, Christchurch, 8053, New Zealand
Email: hello@ailivelearninglab.com
Website: ailivelearninglab.com

11. If there is a data breach

If we discover a data breach that is likely to cause you serious harm (such as a leak of sensitive personal information), we are legally required to:

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  • Notify the Office of the Privacy Commissioner (New Zealand) and, where applicable, the Office of the Australian Information Commissioner

  • Notify you as soon as practicable

  • Take reasonable steps to contain the breach and prevent further harm

12. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our Services or legal requirements. When we do, we will:

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  • Change the "Last updated" date at the top of this page

  • Where changes are material, notify users via email or a prominent notice on our website at least 14 days before the change takes effect

 

We encourage you to review this Privacy Policy periodically.

13. More information

For more information about your privacy rights in New Zealand, visit the Office of the Privacy Commissioner at privacy.org.nz.

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For Australia, visit the Office of the Australian Information Commissioner at oaic.gov.au.

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This Privacy Policy was created to comply with the New Zealand Privacy Act 2020 (including IPP 3A on indirect collection, effective 1 May 2026) and to address the Australian Privacy Act 1988 (Cth) where applicable.

This Privacy Policy works alongside our Terms of Service.

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