AI MARKETING FAST-TRACK PROGRAMME
Become an AI-confident Marketer in 4 weeks.
A structured, live programme built for Marketers. Eight × 1hr sessions, online during lunchtimes over 4 weeks.
Next Cohort: 21 July - 13 August
$495 incl. GST
Online I Lunchtimes
No prior tech expertise needed. 14-day money-back guarantee
Professionals from these organisations have trained with us:
12-14 hours
saved every week by teams that use AI.
Training that pays for itself in a week
33% of marketing teams using AI save 12-14 hours a week. You'll be saving time from your first session onwards, and you will leave with tools and workflows that you will keep.
Source: Hubspot 2026
WHO IS THIS FOR?
Built for marketers, at any stage
Whether you're AI curious, or unssure where to start, or you've tried ChatGPT and Claude, but wonder how to really make AI work for your job, this is for you.
Every marketing function
Brand, digital, content, social, insights, creative, comms. If you do marketing work, it's built for what you actually do.
Founder-Marketers
Running your own marketing or a small team. Learn AI skills that scale you up without scaling your costs
Growth Engine Teams
Corporate teams, SME leads, agency, consultancy or freelance. The skills apply to your work and your brands.
Not a marketer? Start with AI Fundamentals. Same tools, without the marketing focus.
WHAT YOU'LL BE ABLE TO DO
Work faster. Work smarter. Drive growth.
Three outcomes, building to one Operating system that's yours to keep building from, after the programme ends.
Master Your AI Assistant
Power user level with ChatGPT, Claude, Copilot, Gemini and Perplexity. Custom instructions, projects, memory, brand voice training. Set up so AI does serious work for you, not just busywork.
Level-Up Your AI Tool Stack
Assess, choose and integrate the right AI tools for the work you actually do. Stop tool-hopping and stack-anxiety. Build a tool stack that compounds, where every tool earns its place
Build your AI Operating System
By Week 4 you'll have an integrated stack of AI assistants, tools, workflows and agents working together as one system. Your AI operating system, built across 4 weeks and yours to keep
AI Assistants
Workflows
= Your AI Operating System
Tool Stack
Agents
THE OUTPUT:
Go from starting-out to confident in 4 weeks.
THE CURRICULUM
8 live sessions plus 2x Open Office Hours. Tuesdays and Thursdays, 12-1pm NZST.
Session 1: AI Foundations for Growth If you're unsure where to start with AI or how to spot the opportunities in your everyday work, this session covers the foundational elements every marketing practitioner needs. Walk away with a clear map of where AI can make a difference in your work, the key terms you need to know, and a foundation of responsible AI practice you can build on across every session that follows. **What you'll learn:** - The key AI terms and concepts every marketer needs to know - How to identify where and how AI can make a difference in your everyday work - Identifying repeatable tasks and visualising the workflows where AI fits - AI Data Privacy and Ethics: how to use AI responsibly, build trust with stakeholders, and keep data safe **What you'll leave with:** - AI Terms and Definitions Guide - Repeatable Task and Workflow Mapping Guide - AI Data Privacy Guide
Session 2: AI Assistant Customisation for Productivity Most people jump onto an LLM expecting it to deliver perfect outputs every time, hit hallucinations or AI slop, and get frustrated. This session shows you how to fully customise your AI assistant for outputs you can trust. From memory to instructions, context to prompting, you'll learn the moves that exponentially improve the quality of everything your AI produces. **What you'll learn:** - Setting up your AI assistant: memory, custom instructions, and structure - Comparing the major tools: ChatGPT, Claude, Copilot, Gemini, and when to use each - How to prompt for what you actually need AI to do - Introduction to context engineering and the power of context **What you'll leave with:** - AI Assistant Customisation and Settings Guide - AI Prompting Guide - A Weekly Challenge: try out different prompts and set up context
Session 3: AI for Everyday Work and Content It's frustrating when AI doesn't quite sound like you, or when you have to recreate the same content for every platform. This session fixes both. You'll learn how to train your AI assistant in your tone of voice, style and formatting so every output sounds like you (or your brand). Then how to repurpose that content across email, blog, social and slide deck formats in minutes. Gau Kurman from SupaHuman AI joins for a live demo connecting Fireflies AI, Lovable, Connectors and Claude Skills. You'll see how she turns meeting transcripts into on-brand pitch decks, social posts and outreach content in real time. **What you'll learn:** - Train your AI assistant in your tone of voice, style and formatting - Practical techniques for content repurposing across email, blog, social and slide deck formats - Live demo: Fireflies AI for meeting transcripts and notes - Live demo: Lovable for rapid build and content extension - Live demo: Connectors and Claude Skills for tool-to-tool workflow - Combine the above into a single content repurposing pipeline **What you'll leave with:** - A Weekly Challenge to set up your AI assistant in your tone of voice - A How to Train Your AI Assistant's Tone of Voice guide - A Content Repurposing Workflow template - Recordings of Gau's live tool demos
Session 4: Powering up Your AI Assistant Most people feel like they're starting over every time they open ChatGPT. This session makes AI know you inside and out, and integrates AI into your knowledge bank and workflows. Build purpose-trained AI assistants you can return to, integrate them with the tools you already use, and set up team workspaces that drive collaboration and consistency. **What you'll learn:** - How to connect AI to the tools in your tech stack for improved workflow connectivity - How to set up Projects and team workspaces for better collaboration and outputs - Create a Custom GPT: live demo, create and customise AI assistants for your repeatable workflows - AI Assistant features and models compared: when to use which **What you'll leave with:** - Creating a Custom GPT Guide - AI Assistant Features and Models Guide - A Weekly Challenge: create a Custom GPT for one of your repeatable workflows
Session 5: AI for Data Analysis and Reporting It used to take hours to research a topic, work with the data, analyse it, and structure the report for stakeholders. Not anymore. Use AI to run research, validate and analyse data, and produce powerful reports and presentations in a fraction of the time. **What you'll learn:** - Use AI for deep research, connecting multiple sources with tools like Perplexity and NotebookLM to extract powerful insights in minutes - Use AI to validate, build out and calculate data tables - Run data analysis, set up workflows and deliver clear insights - Use AI to build data visuals, reports and presentations **What you'll leave with:** - A Weekly Challenge: build an informative, actionable performance review slide deck from a data table - How to Build Live Dashboards Guide - How to Install AI Assistants in Tools like Excel and PowerPoint Guide
Session 6: AI for Creative Asset Production (Visual, Voice & Video) Impactful creative content has always come down to three things: time, budget and the power of the idea. This session shows you how AI flips the equation. Create engaging visual, voice and video content faster, leaner and on-brand across every platform. From marketing campaigns and presentation decks to multi-format content that cuts through. **What you'll learn:** - AI tools and prompts to generate outstanding images for research, presentations and social media - How to repurpose any asset across any platform - How to generate branded campaigns from images using your brand style guide - AI tools and prompting for video generation and voice integration **What you'll leave with:** - A Weekly Challenge: create a suite of new AI-generated visuals or video for your brand - Full Creative Asset Prompting Guide - A Guide to Image, Video and Voice AI Tools
Session 7: Orchestrating AI Workflows You know there's more to AI than treating it as a search engine and cutting outputs into your workflow. This session shows you how to truly orchestrate AI across your work. Build Claude Skills, get introduced to MCP and APIs, and start applying these to repeatable workflows. Multiple live demos of integrations and outputs you can take to your work the next day. **What you'll learn:** - How to build Claude Skills (and equivalents like Gemini Gems) for your repeatable tasks - Introduction to MCP and APIs: what they do and how they connect your tools - Applying Skills and integrations to actual marketing workflows - Multiple live use-case demos across different integration types - *Optional 30-minute demo* from Hanna Siebdrat (nayamind) on advanced workflow automation using n8n **What you'll leave with:** - 2-3 working AI workflows for your repeatable tasks at work - A Weekly Challenge: map out 2-3 more opportunities to apply AI as a case study - Measuring the ROI of AI Implementation at Work Guide
Session 8: Building Your AI Workflows, Agents and Roadmap Learning AI is not just theory. It's the doing. This final session puts everything together. A capstone session. Live demos of how to build sophisticated AI workflows, AI agents and dashboards. You'll also showcase the favourite AI workflow you've built across the cohort — your Demo Day moment — and learn from your peers' builds. Walk away with your own AI roadmap for the next 3 months. **What you'll learn:** - How to build live dashboards with AI - Hands-on AI workflow and agent building, live - Showcase your favourite AI workflow from the cohort (your Demo Day moment) - Use-case examples and lessons from across the cohort **What you'll leave with:** - How to Build Dashboards with AI Guide - Use-case Examples from the session - Your Next 3 Months AI Roadmap: defining your go-to workflows, your roll-out with your team, and your other quick wins
By the end of Session 8 you'll have an integrated stack of tools, workflows, prompts and agents working together. Your AI operating system, built across 4 weeks and yours to keep.
HOW IT WORKS
AI Training built to become part of how you actually work
We train you for a minimum of 3-4 weeks with real support at every step.
Live and Practical
You'll use it, not just learn about it. Every session is live and hands-on, with your questions answered in the room.
Al Guides & Prompt Templates that you can reference
Skip the theory. Get proven prompt templates you can customize for your brand and start using immediately.
Tailored to your work
A 1:1 call before you start maps the training to your actual workflows, not generic examples
You're never learning alone.
A cohort and a 500+ community swapping prompts, wins and use cases.
Built-in accountability
Weekly tasks and support that turn AI into a habit, not a one-off you forget.
Specialists in their fields. Experienced AI educators.
Philippa Sutherland
Founder, AI Live Learning Lab
Former Global Marketing Director at the world's largest FMCG companies: Unilever, Fonterra and Nestle.
Marketing Advisory Board Member at Videyo AI, building the next generation of conversational AI video.
Teaches the Lab's core modules: AI assistants, brand voice and data analysis.
Zheng Li
VP Marketing, Autohive
Teaches AI agents for marketing. From your first use-case to agents that run themselves.
Hanna Siebdrat
AI Automation Consultant, nayamind
Teaches AI automation. How to eliminate repetitive tasks and build workflows that scale
Gau Kurman
CMO, SupaHuman AI
Teaches AI workflows. How to connect your tools so they save real hours.
HEAR FROM PREVIOUS COHORTS:
It worked for Marketers like you
"I've gone from feeling overwhelmed to excited and my head is flowing with ideas on how to use AI effectively at work"
Marketing Manager, Skope
Nicole Frame
What People are Saying
"I have learnt so much over such a short period of time and I know so much more than my colleagues now.."
Lisette Godinez
Marketing Manager, Sky TV, The Warehouse Group
What People are Saying
"I went from 'I use AI sometimes' to actually knowing how to make it work for my life — not just my job."
Lyndall Mazalek,
Finance Manager, The Coffee Club
$495
Cohort: 21 July - 13 August
(incl GST)
8 live sessions over 4 weeks
Tuesdays + Thursdays 12pm-1pm
1:1 Kick-off, plus x2 open-office hours
Toolkit, prompt sheets + recordings
Whatsapp community
Certificate of Completion
Serious AI training. $495 a seat.
14-day Money Back Guarantee
If it's not what you expected in the first two weeks, we will refund you in full.
Want your employer to pay?
Download our Budget Approval EmailTemplate to make it easier for you to ask your Manager for Budget.
Training a whole team?
See "For Teams" page for in-house training.
PRICING
FOR TEAMS AND ORGANISATIONS
Training your team, not just yourself?
Bring the Fast-Track in-house, or enrol several seats in a live cohort. Built for marketing teams who need to move on AI now, without the risk.
Delivered in-house or online — privately for your team, or add seats to a scheduled cohort.
Tailored to your brand, tools and workflows — mapped to your stack before it starts.
Responsible AI, by design — without exposing brand, customer or commercial data.
Invoice billing & procurement-ready — GST receipt and budget template provided.
LED BY AN EX UNILEVER MARKETING DIRECTOR, FONTERRA, NESTLE
Get a Team Quote in 24 hours
Tell us your team size and what you want them building. We'll send a tailored proposal and a date, no hard sell.
Frequently asked questions
FAQ
Ready to fast-track? Cohort 4 starts 21 July.
Each cohort limited to 20 seats.
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